Monday, October 18, 2010

Important Traits for a Content Strategist

If you've never met a content strategist before, and you know very little about content strategy, how would you begin to hire some one to fill that roll?

This is an interesting question that a new post over on CMS Wire attempts to answer.

Their list:
  • Curiosity
  • Cross Communication Skills
  • Organizational Skills
  • Attention to Detail
  • Knowledge of Content Strategy Leaders
That's a pretty good list. In addition to cross communication skills I'd also add, an interest in basic Web technology. I'm not saying that you have to be a programmer, but if you don't have some idea of how all the parts work together, then spotting the specific content issues may be a problem.

Check out the whole article:
Five Traits to Look for When Hiring a Content Strategist

Monday, October 11, 2010

It's Content Strategy Week At Johnny Holland Magazine

Johnny Holland Magazine is an open collective talking, sharing and finding answers about the interaction between people and products, systems or processes. This week they are all about content strategy and how content strategy solves problems.
Here are some content strategy articles that will drop during the week:

  • Monday: Problems with Owning and Organizing Content
  • Tuesday: Problems with Creating Consistent Content
  • Wednesday: Problems with Understanding Content
  • Thursday: Problems with Evaluating Content
  • Friday: Problems with Strategic Planning for Content
I'm looking forward to a lot of great conversation on top of the top-flight articles. Should be an interesting week!

Content Strategy Week At Johnny Holland Magazine