Content Strategy

I appreciate this article. I seek to rank as an au...

2011-11-30T15:53:22.813-08:00

I appreciate this article. I seek to rank as an authority when I write content but have never thought of trying to write like a curator. Thanks for the fresh perspective.

You did a great job and your article is very infor...

2011-07-10T22:11:42.182-07:00

You did a great job and your article is very informative. Thanks for posting this and if it is possible for you to share me more about it that would be great.

My biggest challenge with clients (by far!) regard...

2011-06-15T06:26:19.619-07:00

My biggest challenge with clients (by far!) regarding a social media content strategy is convincing them that it is in their best interests to hire someone to provide content - someone skilled and creative.

http://cedarpointconsulting.wordpress.com/2011/06/14/what-is-your-social-media-content-strategy/

Most of my clients just assume that they can generate all the great content they're going to need for their blog, for their Facebook page, for their Twitter feed, and do this on a frequent enough basis so that they can retain any readers/viewers they get on these platforms. And of course they can't.

Huge challenge...

Some bloggers hate seeing negative comments on the...

2011-06-15T04:37:01.206-07:00

Some bloggers hate seeing negative comments on their blog sites. But one thing is clear not everyone will like your blog and for me, it is better to pay better attention to negative comments and see your weaknesses and compare it with your strengths.

This way, you can blossomed into an Authority blogger.Remember that a professional is a person who have committed a lot of blunders while discharging its duty.

Thank's that is Great resources.Also great to ...

2011-06-03T02:58:18.514-07:00

Thank's that is Great resources.Also great to see this often ignored user group getting some much needed attention.

Being able to handle negative posts positively is ...

2011-04-25T19:14:16.647-07:00

Being able to handle negative posts positively is absolutely critical to social networking for businesses. It shows sincerity, humility, a willingness to listen and serve, and ultimately builds credibility. It might not be fun to take your lumps, but sometimes they are deserved and everyone knows that people and companies make mistakes--what really matters is how you handle them when they occur.

In addition to social networking, I also have my own Three C's when it comes to the website content strategy we offer our clients: creating Compelling, Concise Content. Most will spend less then 90 seconds on your site, so you need to be concise but also compelling to turn website visitors into leads via specific calls to action--hey, that's a fourth C!

Your post makes sense.I have interest in content s...

2011-04-13T05:09:58.963-07:00

Your post makes sense.I have interest in content strategy and I am delighted to come across this post of yours mentioning ways to know who to hire.

We've had content strategists at Razorfish sin...

2011-01-13T18:23:38.605-08:00

We've had content strategists at Razorfish since 2000. I was one of the firsts!

Your site is extreamly informative and you have pr...

2011-01-10T05:01:51.009-08:00

Your site is extreamly informative and you have provide a great resource.

Hi Richard, I bought the book recently via Amazon....

2010-11-09T09:14:27.986-08:00

Hi Richard,
I bought the book recently via Amazon. I'd LOVE the content matrix file! (eileenlivers@gmail.com)
Best,
Eileen

Thank's for mentioning the basics for a conten...

2010-11-03T11:38:58.518-07:00

Thank's for mentioning the basics for a content strategist.

If you have a social media site or blog that people direct questions or comments to, you need to be in touch daily, even multiple times a day. That could mean having a dedicated person whose sole responsibility is to respond – basically a customer-service person whose answers become part of the content of the site.

http://bit.ly/aOQDkR

Hi Richard, This is a great topic and one that mo...

2010-08-27T10:00:52.459-07:00

Hi Richard,

This is a great topic and one that more business owners who are blogging should see. I think everyone who uses a blog should have a content strategy in place before getting active with other bloggers and leaving comments. If done well, commenting can be an effective strategy to use for networking, marketing, and SEO but it must be done well and with all three of those things in mind.

I like your favorites - I would add CommentLuv as well but with caution. I don't know that it's appropriate for most business blogs but it is a very good tool to attract comments. It works best if your intended readers are bloggers; otherwise, it can be a spam magnet.

Great blog. Glad I found it!

Cheers,
Tia

Great article. it's useful for me to make blog...

2010-08-13T03:00:20.141-07:00

Great article. it's useful for me to make blog Dofollow. Thank you for sharing this information.

Saw this post talking about dofollow and thought y...

2010-07-21T19:05:57.175-07:00

Saw this post talking about dofollow and thought you would like to know about a new site, Wiki Dofollow. It is a community compiled list of high ranking dofollow sites. That way, the list stays current.

wikidofollow.org

If you want, be one of the first to blog about it. I am sure you know how difficult it is getting visitors to a new site. Your help would be greatly appreciated!

thanks.

Cool! It's a great plugin that's easy to ...

2010-07-21T06:11:04.098-07:00

Cool! It's a great plugin that's easy to use!

Thanks Ian... now I'm off to play with ComLuv....

2010-07-20T19:45:01.537-07:00

Thanks Ian... now I'm off to play with ComLuv.

Hey Richard, I like how you break down the reason...

2010-07-20T19:15:17.616-07:00

Hey Richard,

I like how you break down the reasons why people post comments on blogs - you nailed it!

I'd like to add two more things as well to increase comments:

1. Install ComLuv - this makes other bloggers want to post on your blog by giving them a backlink to their latest post

2. Respond to every comment - Commenters like to feel acknowledged and appreciated and it's a great way to keep commenters coming back to your post.

Have a great day!
Ian

Great report, thanks Karen, good to hear from you ...

2010-07-20T11:15:35.436-07:00

Great report, thanks Karen, good to hear from you again. Now you have me off looking for more plugins.

Our team at Bond Art + Science wrote up a report o...

2010-07-20T10:41:53.082-07:00

Our team at Bond Art + Science wrote up a report on this topic a couple of years ago:

http://bit.ly/contentandcommentary

Hi Fritz, there is not a link to the content matri...

2010-07-09T12:54:22.798-07:00

Hi Fritz, there is not a link to the content matrix file here in the blog post. The file is offered as part of the bonus package to those who buy the book. Thanks! - Richard

The link does not seem to work. Where can the file...

2010-07-08T10:07:32.699-07:00

The link does not seem to work. Where can the file be accessed?

An excellent guiding principle Richard. I'm c...

2010-05-19T16:38:27.685-07:00

An excellent guiding principle Richard. I'm certain I'm not the only one to think that either...I received this link from a double-retweet.

I blogged on the same topic (with a link back here) too.

I agree, absolutely. When working with clients on ...

2010-05-19T12:07:13.201-07:00

I agree, absolutely. When working with clients on content, my first question is always, "What is the purpose of this page?" That purpose may be very clear and immediate, like "Get them to subscribe." Or it might serve a slightly less concrete purpose, like, "Engage the readers and make them want to come back, or share this page with others." But one way or another, every page needs a purpose or a goal.

Nick

Found your blog on http://www.blogs.com/topten/top...

2010-05-07T13:27:48.915-07:00

Found your blog on http://www.blogs.com/topten/top-10-content-filled-content-strategy-blogs/ while doing research on some content strategies. I'm impressed with what I'm seeing here. Hopefully I'll be able to put some of our tips to work.

This film looks fascinating. However, I disagree w...

2010-03-05T11:31:07.284-08:00

This film looks fascinating. However, I disagree with the premise that I have no idea where my creative ideas come from or fear that they may not come tomorrow. My inspiration comes from my connection to the Universe (higher power, God or whatever you want to call it). This is not a religious thing by any means - just a knowing of my connection to Universal energy. My creative flow is so prolific that I never fear that it will stop. It's like breathing for me. I'm not bragging...it's just that it's about the way I view the world and look from alternative angles with a great sense of humor. I'm grateful that I am blessing with the creativity that I download from wherever!