Wednesday, August 18, 2010

Begin Web Design with Content Strategy

In his Lucid Plot blog, Jonathan Kahn makes some great points about content strategy and the Web design process.
"Embracing content strategy is about the web industry growing up. We’ve been happily distracting ourselves from the scary, messy reality of web strategy, governance, and content by focusing on tactics, features, and techniques. If we want to fix the broken user experiences that result, we need to make some difficult changes. If you’re up for that, you’ll prosper."
Check out the entire post.

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