Thursday, July 22, 2010

New Content Strategy Column in CMS Wire

As a content strategist, the people who implement and control your web content management system (WCMS) can be either your best friends or worst enemies. Anyone who had been through more than a few new site rollouts can attest to this. If the CMS is overly complex, hard to use, and buggy, it will make the content development phase of your project a nightmare.

So it's great news to see speaking directly to their audience about content strategy in a new, weekly column.

"Welcome to our new weekly column on Content Strategy. We will serve up a healthy dose of tips, tricks and tools related to content development, design, usability, search engine optimization and other content governance. This week we examine content for the sake of content and what makes it so darn important to the rest of what we do."

Take a look at what they are up to and help steer them in the right direction with good comments.

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