Wow, thanks for all the great Content Strategy input from comments and email. Based on your suggestions I made a few updates and corrections.
The biggest changes are:
- Changing the Design label to Structure
- Adding a Business node
- Many new tasks associated with the Writing node
And there are other smaller changes here and there.
To open the Mind Map viewer in another window - Content Strategy Mind Map
URL to link directly - http://mind42.com/pub/mindmap?mid=d3c8bbd1-13ed-4ac2-9c8a-131a1d88bf38
Here is an easier-to-manage PDF version of the Content Strategy Mind Map that you can download.
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Since I'm a little late to the party here, I thought I'd just go ahead and add my $0.02. I've been doing a lot of work actually figuring out the voice and tone company's need to take on their sites as part of the overall editorial guidelines; I'm not sure it deserves a whole branch or just a twig on the mind map, but it's been taking up a lot of my time lately (and it's fun coming up with bubble maps and voicescales to represent how the brand personality sounds).
ReplyDeleteAnd I now have scrubbed examples :).
ReplyDelete